Branding

When a Search Engine Listing is NOT a Good Thing

We all want great listings and high placement for keywords on search engines. Companies and individuals are all fairly eager to research keywords and spend some effort (some more than others) and money (also some more than others) on targeting keywords and optimizing webpages. This is time and money well spent.

Preparing Content for a Small Business Website

Deciding what content to put on your new website can be the most challenging aspect. By content, I'm referring to all the text (including descriptions, contact information, product pitches, marketing copy, and blog posts) and the images (photos of the store, the owner, the products, the pets, etc.).